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Table 4 Summary of Core Marketing Messages

From: Canadian medical tourism companies that have exited the marketplace: Content analysis of websites used to market transnational medical travel

Company Core Marketing Message
Axiom Health Solutions access to affordable, timely, and high-quality care
Canadian Healthcare International (CHI) access to affordable and high quality health care in Canada
CubaMedicare access to affordable, timely, and high quality health care as well as vacation experience
EcuMedical Resources International Ltd. access to timely and high-quality health care
First Choice Medical Tourism access to affordable, timely, and high quality health care as well as holiday experience
Health Trips access to affordable and high-quality care as well as vacation experience
Health Vacations, Inc. access to affordable, timely, and high-quality care
International Medical Network access to affordable, timely and high-quality care
JD Healthcare access to affordable, timely and high-quality health care
LAM International (Logistic.Assistance.Medical International) access to timely organ transplants
MedAsia access to affordable, timely, and high-quality care
MedExpress Tourism access to affordable and high-quality care
Medi-Pro Medical Management access to timely and high-quality care
MedSolution access to affordable, timely and high-quality care
Medtourlink access to high-quality care
Reach Health Services & Outsourcing Access to affordable and timely health care
Recover Discover Healthcare access to affordable and high- quality care
Royal Med Services access to high-quality health care
Speedy Surgery Global Healthcare access to affordable, timely and high-quality health care
Star Hospitals access to affordable, timely, and high-quality health care
Sun Medical Group access to affordable and timely care
The InciDental Tourist access to affordable and high-quality care
Tooth Tourism access to affordable and high-quality dental care
Unbelievable India access to affordable, timely, and high-quality care
Victus Global Healthcare access to affordable and timely health care (messages targeted at employers rather than individuals)